This textbook in financial management provides a basic, up-to-date review of the financial issues faced by companies. It teaches students about models and methods to:
analyse the basic financial situations faced by companies
manage company finances, including optimisation and budgeting
analyse investments and financing options.
The book is largely aimed at students who are studying on the marketing programmes, but it will also be of interest to others, including advanced-level financial management students.
The book gives students a theoretical and practical basis from which to build up a holistic overview of key issues in financial management and decision-making processes.
The book and its associated, but separate, collection of exercises can be used to support a range of types of learning, from structured courses to independent study.
The data in the examples is available to download in Excel format from: hansreitzel.dk. Templates and solutions to some of the assignments are also available on the website.
This is an i-book, an interactive version of the printed book with added digital tools including search, notebook and reading aloud of the text. I-books can be accessed from a computer, tablet or smartphone from anywhere with internet access.